An app design project dedicated to shopping for fresh vegetables directly from farms and stores, with the ability to participate in auctions on selected products. The project aims to connect consumers directly with suppliers, providing a transparent and seamless shopping experience that ensures product quality and easy accessibility.
The design focused on highlighting the product source, freshness level, and prices clearly, with simple and fast-to-use interfaces that enhance user trust and encourage purchasing or participating in auctions.
The main challenge was combining a traditional shopping experience with an interactive auction system within a single platform without affecting ease of use. This was addressed by clearly separating the paths, with independent interfaces for shopping and others for auctions, while maintaining a unified design identity.
The diversity of sellers and their different prices also presented an additional challenge, so a clear classification system was adopted, displaying product and seller information transparently. Additionally, the user experience was optimized for both web and app to ensure fast performance and easy browsing, especially in cases of real-time auction price updates.